Retailing: Integrated Retail Management

This undergraduate-level text provides a cohesive introduction to all loja of the various elements essential preco for effective retail james r. ogden & denise t. ogden management: accounting, finance, loja management, information technology, and Retailing: Integrated Retail Management marketing. While other texts present topics as a series of unrelated chapters, Ogden and Ogden venda offer an integrated retail management escritor approach that helps james r. ogden & denise t. ogden students to see venda the "big picture" by Retailing: Integrated Retail Management drawing together the broad spectrum of activities involved in retailing, and illustrating how key concepts preco relate to one another through submarino real-world examples and james r. ogden & denise t. ogden stimulating visuals. E-tailing preco coverage appears at appropriate Retailing: Integrated Retail Management points throughout the text so that students recognize that it uses many of the same escritor business models as traditional retailing. autor Retailing presents a james r. ogden & denise t. ogden pragmatic, managerial focus escritor to both traditional as Retailing: Integrated Retail Management well as online retailing, providing students with strategies for effective planning and execution.



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