Branded Nation

Twitchell, James B.

A social analysis of the impact of branding on various facets of high culture discusses how everyday companies and products have become symbols of American power, discussing how branding has had a pervasive effect on higher cultural institutions, including the church, universities, and museums. Reprint. 40,000 first printing.

Editora: Simon & Schuster
ISBN: 0743243471
Edição: REPRINT
Número de páginas: 327
Acabamento: 
PAPERBACK
Local de Publicação: United States